Catwalk Genius is a new way of helping fashion designers get started. Fans are invited to buy shares in new collections and when sufficient funds are gathered, the fashion designer goes ahead and makes the new collection.

First off is Katie Eary, a London based blonde bombshell who’s fans include Kate Moss, Lady Gaga and Sienna Miller.

The official Press Release from Catwalk Genius is at http://blog.catwalkgenius.com/2010/07/08/first-collection-funded. You’ll also see my review of Katie Eary’s launch party on thenextwomen.com shortly. May it be the first of many launch parties!